For real estate agents
When they're ready to sell, will they remember your name?
Eleven ready-to-run mail plays that keep your farm and your sphere hearing from you. Enroll a contact once; real postcards, cards and closing gifts go out on schedule with your name on them.
The kit is free. All eleven plays are free with every membership. No contracts.
How it works
- 1
Pick a play
Eleven plays with the artwork, wording, gifts and timing already built: six listing strategies and five closing gifts.
- 2
Bring your list, or build one
Upload your sphere, or draw your farm on the map and buy the list for a dime a lead.
- 3
We mail every piece
We print, personalize, and mail each one with your name on it. You never lick a stamp.
1 The plays
Eleven plays, built and ready to run
You don't start from a blank page. Every play comes with the artwork, the wording, and the timing already done. Add a contact and every touch goes out on schedule. All eleven are free with every membership. You only pay for what gets sent.
Win the listing
Six short mail sequences, each written for one kind of seller. Postcards and a greeting card, a week or so apart.
The Local Authority
Pick one neighborhood and become the agent everybody there already knows. Four pieces in six weeks, built around the one thing every homeowner is curious about: what their place is worth.
4 touches · Under $5 a home for all four touches, postage included
See the play
Relisting Success
Their listing just expired and every agent in town is dialing their number. You show up in the mailbox instead, five times in four weeks, with empathy first and a plan second.
5 touches · Under $5 a homeowner for all five touches, postage included
See the play
Maximize Your Sale
For the homeowner selling it themselves. Four pieces that respect the hustle, then show the contracts, the negotiating, and the buyers they are missing.
4 touches · About $4 a home for all four touches, postage included
See the play
Cashing Out
Four pieces for the owner who is done being a landlord. The midnight repair calls, the turnover, the next 12 month lease, and the way out: sell it.
4 touches · About $4 an owner for all four touches, postage included
See the play
The Next Chapter
A consultative play for owners who have been in the same house a long time. No push to list. Just a plan, offered early, so you are the agent they call when the time comes.
4 touches · Under $5 a home for all four touches, postage included
See the play
Equity and Credit Protection
A homeowner who has fallen behind is getting a stack of frightening letters. Yours is the one that sounds like a person: a private card first, then the facts, then a reminder that time matters.
3 touches · Under $4 a homeowner for all three touches, postage included
See the play
Keep the client
Closing gifts that keep going after the closing. Enroll a client once and the cards and gifts send themselves.
The Ultimate Closing Gift
Instead of one big gift at closing that gets forgotten by summer, your buyers hear from you every three months for over two years. Ten cards, ten gifts, one enrollment.
10 touches · About $222 a client on Professional, spread over 27 months. Shipping is extra.
See the play
The Three Year Closing Gift
The top-shelf closing gift. It opens with an engraved bread, salt, and wine housewarming set, then sends a themed gift every 90 days for nearly three years: game night, movie night, a home repair kit.
12 touches · About $636 a client on Professional, spread over 33 months. Shipping is extra.
See the play
The 12 Month Closing Gift
A card and a small treat every 30 days through the first year in the new home. Truffles, caramels, an engraved cutting board, a journal. Small gifts, steady rhythm.
11 touches · About $123 a client on Professional, spread across the first year. Shipping is extra.
See the play
The 24 Month Closing Gift
The same monthly rhythm, carried through two full years. Twenty four touches, from truffles and trail mix to an engraved BBQ tool set and a travel mug.
24 touches · About $479 a client on Professional, spread over two years. Shipping is extra.
See the play
Bread, Salt, Wine
One beautiful housewarming gift, built on an old tradition: an engraved serving paddle, two wine tumblers, and salt and pepper grinders, with a card that tells the story.
1 touch · About $98 on Professional, about $118 on Basic. Shipping is extra.
See the play
Plus 14 designs you can send any time
Just listed. Open house. What's your home worth? A home anniversary card. Put your photo, logo, and number on one and mail it to one person or your whole farm. Adding a design is free on Professional.
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Just Listed
Small and large postcard
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Open House
Small and large postcard
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Open House, photo grid
Small and large postcard
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For Sale Farming
Small and large postcard
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Curious What Your Home Is Worth?
Small and large postcard
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Home Value Report
Small and large postcard
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Home Value Report, modern
Small and large postcard
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Your Home's Value Has Changed
Small and large postcard
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Guidance From Someone in Your Neighborhood
Small and large postcard
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Stop Waiting for the Perfect Market
Small and large postcard
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Great Home Sales Are Planned
Small and large postcard
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Cheers to Your Home Anniversary
5x7 greeting card
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Happy Home Anniversary
5x7 greeting card
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Celebrating Your Home Milestone
5x7 greeting card
Sample kit
Hold a play in your hands.
We'll mail you The Ultimate Closing Gift the way a client gets it: the closing-day card and the brownies, with your name on them. Plus one of the farming postcards and the playbook that walks through all eleven plays.
Get the sample kit2 What it does
Top of mind, at the push of a button
Real estate is a long game. The agents who win it aren't the ones who remember to follow up. They're the ones who never have to remember.
Own your farm, one mailbox at a time.
Pick the neighborhood you want to be known in. Draw it on the map, by ZIP, by radius, or by a shape you trace with your mouse. You see the live count and the exact cost before you buy, and the list drops straight into your contacts.
Then show up. Again and again. The postcards are free with every membership, so being consistent stops being the expensive part.
- Map list builder with every membership: $0.10 a lead, 50-lead minimum
- Unlimited free 4x6 postcards. You just pay postage.
- Professional adds new mover and new homeowner lists, plus free 5.5x8.5 postcards
Professional
Just closed one? The neighbors hear about it.
Every closing is your best ad, and it usually goes to waste. With Nearest Neighbor, you add a client and we mail the same card or gift to up to five of their closest neighbors, addressed to Current Resident.
No list to pull. No addresses to look up. You helped the family at number 42, and the houses on either side find out who did it.
Professional
Know exactly who scanned your postcard.
Most direct mail is a guess. You send 500 postcards and hope the phone rings. Here, every scan code is unique to the person it was mailed to, so when somebody scans yours, you get an alert with their name on it.
That's your call list for the day. And if the offer changes, you can point the code somewhere new even after the postcards are printed.
Be the agent your sphere talks about.
Your past clients and your sphere are where your next referrals come from. They're also the first people who stop hearing from you when things get busy.
Load your list and every card and gift goes out with the recipient's own name on it. We handle the printing, the packing, and the mailing, whether your list is 50 people or 5,000. A birthday card that shows up every year, without you remembering, does more than a fridge magnet ever did.
Play the long game without having to remember to.
The day you hand over the keys, enroll the client once. A thank-you goes out now. A check-in goes out in a few months. A home anniversary card lands every year on the date they closed.
You can stack campaigns end to end so the follow-up runs for years. When they're ready to move again, or their brother-in-law is, you're the name already sitting on the fridge.
And the everyday stuff just works.
The small things that decide whether you actually keep using it.
- Collect addresses with a link. Send a new referral your address book link. They fill in their own mailing address and land in your contacts.
- Your whole sphere, one place. Unlimited contacts with every membership. No per-contact fees.
- Out the door fast. Most items print and ship the next business day.
- Connects to what you already use. CRM integrations, Zapier, and an API, so a new closing in your CRM can start the mail by itself.
3 Success stories
Hear it from agents who use it
Don't take our word for it. These are real estate agents telling you what happened when the mail started going out.
Questions
Before you ask
Is postage included?
No. Every cost on this site is plus postage, billed at USPS rates: 65 cents for small 4x6 postcards, 82 cents for large postcards and greeting cards, and weight-based Priority Mail for packages like closing gifts, calculated at checkout.
What's in the sample kit?
One play, The Ultimate Closing Gift, the way a client gets it the week they move in: the closing-day greeting card and the brownies, both printed with your name. One of the large farming postcards from The Local Authority, addressed to you the way your farm would get it. And the playbook booklet that walks through all eleven plays, touch by touch, with what each one costs. One kit per mailbox, shipped to US addresses.
What does the sample kit cost?
Nothing. We print the pieces with your name, bake the brownies, and ship it next business day. One kit per mailbox, US addresses only.
When will it arrive?
Confirm your email and the kit ships the next business day. Most kits land in 4 to 7 days.
What happens after the kit arrives?
Read the booklet and pick the play you'd run first. The booklet also has an offer for your first 30 days. Take it or leave it; the kit is yours either way.
Do I need my own mailing list?
No. Upload your sphere, or build a farm list in minutes: draw the neighborhood on the map, by ZIP, radius, or a shape you trace, and see the live count and exact cost before you buy, from about a dime a lead. Professional adds new mover and new homeowner lists.
Do I have to buy anything?
No. The kit is free and there's no card to enter. If you want to run the plays, the offer in the booklet gives you your first 30 days of Professional free. The details are on the page the booklet points to.
4 Hold it in your hands
The sample kit
Screenshots don't do mail justice. We'll send you the first touch of The Ultimate Closing Gift, merged with your own name and business, so you can feel exactly what your clients would get the week they move in.
- The closing-day card from The Ultimate Closing Gift, with your name on it
- Brownies with your name on the label, the gift that goes with the card
- A large farming postcard from The Local Authority, the piece your farm gets first
- The playbook booklet: all eleven plays, touch by touch, with your 30 free days inside
Get the sample kit
Tell us where to send it and the first pieces of your campaign show up in your own mailbox, with your name on them.
Check your email.
We sent a link to . Open it, check that we have your shipping address right, and confirm. Your kit ships as soon as you do.
Nothing there in a few minutes? Check your spam folder.
You're already a member.